7 Steps to Ordering Custom Swim Team Towels
It’s that time of year again—swim season is around the corner, and coaches are busy preparing their teams for practices, competitions, and events. While training plans and meet schedules are essential, one item often overlooked—but equally important—is your custom swim team towels. High-quality team towels aren’t just practical; they create a sense of pride, unity, and team spirit.
To make sure your team gets the best towels possible, here’s a step-by-step guide to ordering custom swim team towels that your athletes will love.
1. Choose a Towel Style
What kind of towels do you want to order for your team? There are a few options.
Not all towels are created equal, and the style you pick will influence durability, comfort, and design possibilities. Here are the main options:
- Custom Woven Towel: If you want a lasting gift for your swim team, woven towels are the premium choice. They are softer, thicker, and more luxurious than other options. The woven design allows your team logo to stand out beautifully and last for years without fading. Woven towels are also the only style where you can add a third color for extra contrast, making your design truly pop.
- Custom Colored Towels: These towels give you the flexibility to create color contrast. If your logo has bold or intricate colors, colored towels can enhance the design and make it more visually striking. They are perfect for teams who want towels that stand out during meets.
- White Towels: White towels are budget-friendly and versatile. They pair well with swimsuits of any color and can provide a clean, classic look. Depending on your team’s logo, white towels may help your design really stand out.
Choosing the right towel style is the foundation for a towel your team will use and treasure.
2. Choose the Right Towel Size
How large do you want your swim team towels to be?
Size matters for both functionality and comfort. Larger towels are ideal for lounging at the pool or beach, while smaller towels may be easier for younger swimmers to carry and manage.
The size ranges for our towels vary slightly, but the choices are generally the same.
- Woven Towels: 30×60, 34×60
- Custom Colored Towels: 30×60, 35×60
- White Towels: 29 x 58, 30×60, 24×60, 35×68
If your team will use towels outside of practice, like at competitions or recreational swimming, larger towels are a smart choice. For younger or smaller teams, consider smaller sizes until they grow into the larger options.
Remember: the right size ensures every swimmer stays comfortable and dry.
3. Select Towel Colors
Your team colors are a key element in creating a cohesive look. Choose a towel background that complements your logo and makes it stand out. Team colors not only create visual impact but also reinforce team identity.
If your team already has a towel collection from previous seasons, consider mixing it up with a fresh color combination. Experimenting with colors can create excitement and encourage team members to proudly display their towels.
4. Submit Your Towel Artwork
What image do you want to be on your team’s towels?
Now it’s time to add the design. Custom artwork is what turns an ordinary towel into a meaningful team keepsake.
Most teams choose between:
- Team Logos: Perfect for swim meets, representing team identity.
- School Logos: Great for fundraising or general school spirit.
- Custom Designs: Consider mascots, inspirational quotes, or unique graphics that make your towels truly one-of-a-kind.
Artwork Submission Tips:
- Accepted file formats: JPEG, PDF, Illustrator, Vector, PNG
- Make sure artwork is high-resolution for the best print quality
- Ask a colleague for previous files if you’re a new coach
Proper artwork ensures your custom swim team towels look professional and polished.
Please submit your artwork to us via email. If you are a new coach, ask a colleague for a file they may have used in the past.
**Accepted file formats: jpeg, pdf, illustrator, vector, png
5. Get a Team Headcount
How many towels will your swim team be ordering?
Before placing your order, determine how many towels you need. Quantity can significantly impact cost, and larger orders often come with bulk discounts.
Tips for Ordering:
- Account for late entries or new team members
- Order extra towels if they will be used for fundraising
- Consider keeping a few spare towels for alumni or giveaways
Planning ahead ensures you won’t run out of towels mid-season and helps keep your budget on track.
6. Personalize the Towels
How will you personalize the towels– with names, years, or both?
Adding personalization makes your towels more meaningful. Names, graduation years, or initials can be added to each towel to make them unique for each team member.
This personalization can be up to 26 characters, meaning there is normally enough room for both a first and last name. Some schools instead choose to use this space for years.
While personalization on one side of the towels is included, personalization on the other side will add a $1.50 surcharge to each towel.
Personalization Details:
- Available on custom woven towels only
- One side personalization included; second side available for a small surcharge
- Maximum of 26 characters, enough for first and last names or other info
Personalization helps swimmers keep track of their towels, prevents sharing, and adds a sense of ownership and pride. Personalized towels also make fantastic gifts for athletes and can serve as long-lasting mementos of their season.
7. Distribute and Enjoy!
Finally, it’s time to give your team their new custom swim team towels! Whether at practice, a big swim meet, or a team celebration, these towels will boost morale, foster team unity, and leave a lasting impression.
Extra Tips for Distribution:
- Organize a team gathering or photo day when handing out towels
- Encourage swimmers to use towels at meets and practices to build visibility
- Keep a few extras on hand for new members or special events
A well-chosen towel can motivate your team, reinforce identity, and make every swimmer feel valued.
To have these towels delivered by Christmas day, order by Thursday, November 30th.
Why Custom Swim Team Towels Matter
Custom towels are more than just functional items—they’re a symbol of team pride. They help:
- Boost Team Morale: Swimmers love having personalized gear they can call their own.
- Promote Team Unity: Matching towels create a cohesive, professional look.
- Support Fundraising: Sell extra towels to raise money for equipment or travel expenses.
- Create Memorable Keepsakes: Athletes will cherish these towels for years.
When you invest in quality towels, your team will feel recognized, motivated, and proud to represent their school or club.
Tips for Ordering Custom Swim Team Towels Online
- Start Early: Give yourself plenty of time for design approvals, artwork submission, and shipping.
- Request Samples: Feel the towel material and see how colors look in real life.
- Double-Check Details: Ensure names, colors, and logos are correct before finalizing the order.
- Confirm Delivery Dates: Especially for big meets or events, make sure towels arrive on time.
Final Thoughts
Ordering custom swim team towels doesn’t have to be stressful. By following these seven steps, coaches can ensure their teams receive high-quality towels that are practical, personal, and visually striking. From choosing the right style and size to adding personalized artwork, every decision impacts the final product.
Team Towels has been helping swim teams create memorable, high-quality towels for years. With the right planning and attention to detail, your team can start the season with a tangible symbol of pride, unity, and motivation. Start your order today and see the difference custom swim team towels can make for your athletes!
